Where the Corporate Bag Meets Creative Hustle
Welcome!
The BGD Academy is designed to empower creators and digital entrepreneurs—especially women—with the skills, tools, and strategies needed to monetize their influence, grow their brands, and secure long-term brand partnerships. Rooted in cultural relevance, business acumen, and creative innovation, the Academy is where corporate ambition meets creative brilliance.
Core Pillars
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Education – Workshops, courses, masterclasses
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Empowerment – Confidence, mindset, brand authority
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Execution – Tools, templates, action plan
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Elevation – Community, visibility, brand deals
THE CREATORS COVE
The Creator Cove is a private, intentional community designed for digital creators, entrepreneurs, and influencers who value collaboration, growth, and integrity. We’re not just a group — we’re a family. Here, every member is welcomed, supported, and encouraged to show up fully.
In the Cove, ideas are protected, wins are celebrated, and learning never stops. Whether you're just starting out or scaling up, you’ll find a safe space to ask questions, share opportunities, and connect authentically. This is a home where creators of all sizes come to thrive together — a family that moves with purpose and supports one another every step of the way.
What unites us is our desire to be and become excellent!
Upcoming Programs
Creator Decoded™
The Blueprint to the Corporate Bag
Creator Decoded™ is the Academy’s signature framework that equips creators with the practical knowledge to secure brand deals, grow revenue, and build businesses. It offers in-person workshops, digital toolkits, and replay bundles.
LIVE IN ATLANTA
June 8
LIVE IN ATLANTA
11am-3pm
July 13
LIVE IN ATLANTA
11am-3pm
Aug 17
LIVE IN ATLANTA
11am-3pm
Sept 14
LIVE IN ATLANTA
11am-3pm
Oct 12
LIVE IN ATLANTA
11am-3pm
Dec 7
LIVE IN ATLANTA
11am-3pm
Decoded: Brand Money Bootcamp
Pitch. Partner. Profit.
Step into the room and learn the exact strategies behind 4-, 5-, and even 6-figure brand partnerships and sponsorships. Whether you're building your first pitch deck or negotiating your next big deal, this session gives you the receipts, scripts, and step-by-step playbook to secure the corporate bag. No fluff — just facts, frameworks, and financial wins.
Decoded: The Broke Influencer
Monetize Your Magic — Even with a Small Following
Brands aren’t just looking for pretty — they’re looking for content that performs. In this hands-on session, you’ll learn how to create content that grabs attention, tells a story, and makes brands say “Let’s work.” From scripting to shot lists, lighting to captions, we’ll break down how to turn every piece of content into a revenue magnet.
Decoded: Content That Converts
Create Scroll-Stopping Brand Content That Gets You Paid
The algorithm doesn’t pay you. Brands do.
And brands want content that looks good, feels intentional, and tells a story that aligns with their goals. This workshop is for creators who are ready to elevate the quality of their content—from scroll-past to scroll-stopping—and start earning real income from it.
Decoded: The Creator Audit
Fix What’s Keeping You Invisible — and Start Getting Booked
You can’t get the bag if brands can’t find you — or if your brand presence isn’t selling your value. This is your brand glow-up session. We’ll audit your IG, TikTok, bio, media kit, and content at large to uncover what’s blocking your visibility and booking potential. Walk away with a clear strategy to stand out and show up like the creator brands can’t ignore.
Decoded: Affiliate Bag 101
Turn Your Links Into Liquidity (Featuring Guest Creator)
Passive income is not a myth — it’s a method. In this session, we’re breaking down how to earn real money through affiliate marketing without being salesy or annoying. Featuring a guest creator who’s done it successfully, you’ll get the exact tools, platforms, and link strategies that convert clicks into commissions — on autopilot.
Decoded: DM to Deal
The Cold Pitch That Gets a Yes
Still scared to slide in a brand’s DMs? Not after this. This game-changing workshop teaches you how to confidently pitch brands cold — in the DMs, by email, or in-person. Learn the psychology, structure, and timing of outreach that actually gets responses (and results). Bonus: You’ll get plug-and-play templates that have landed 4- and 5-figure brand deals.
“When we close the knowledge gap, we open the revenue stream. Empowering marginalized creators with strategy isn't charity—it's equity, it's innovation, and it's the future of advertising.”
LaToya Shambo, Founder
This is the blueprint the industry never gave you.
Decoded:
Brand Money Bootcamp
Live in Atlanta, GA | June 8th | 11a-3p
Pitch. Partner. Profit.™
Decoded: Brand Money Bootcamp is the signature Creator Decoded™ experience — an intensive, no-fluff workshop that teaches you how to pitch, partner, and profit at a high level. We’re breaking down the real strategies behind 4-, 5-, and even 6-figure sponsorships so you can stop guessing and start negotiating with confidence.
Whether you’re crafting your first brand pitch or trying to scale your brand deals into consistent revenue, this session delivers the scripts, pitch decks, positioning strategy, and partnership formulas to help you secure the corporate bag — again and again. Hosted by LaToya Shambo.
This isn’t theory. It’s execution.
Get in the room. Get the receipts. Get the bag.
Benefits of Joining
The Black Girl Digital Academy
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Access to Real Strategy, Not Surface Advice
No more vague tips or outdated playbooks. Get insider-level frameworks, templates, and tools that convert creativity into contracts — straight from an industry pioneer with 20+ years of experience.
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Confidence to Pitch and Close Brand Deals
From the DM to the deal table, you’ll walk away with the confidence and scripts to pitch brands, secure partnerships, and position yourself as a professional — even if you’re just getting started.
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Opportunities to Monetize Multiple Revenue Streams
Workshops and resources teach you how to unlock brand sponsorships, affiliate income, digital product sales, and more — helping you build a sustainable business, not just a social presence.
4
Creator Education Rooted in Cultural Relevance
This isn’t cookie-cutter content. It’s strategy designed with you in mind — the historically overlooked, the underestimated, and the creatively brilliant. The academy bridges the knowledge gap and builds generational opportunity.
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A Safe, Supportive Community of Creators Like You
Join a growing ecosystem of creators who understand the journey — no gatekeeping, no ego, just real support, shared wins, and authentic connections.
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Momentum, Accountability & Long-Term Growth
With consistent workshops, replay access, community challenges, and expert-led sessions, the academy keeps you moving forward — not just inspired, but in action.
Meet Your Mentor: LaToya Shambo
Founder, Educator, Deal Closer, Creator Advocate
With over 20 years of experience in marketing, media, and brand partnerships, Latoya Shambo is a recognized leader in the creator economy — and a driving force behind making sure creators of color get paid what they’re worth.
As the founder of BGD Media (formerly Black Girl Digital), an award-winning multicultural marketing agency, Latoya has led campaigns for brands like Walt Disney World, YouTube, Subaru, and Visa, empowering creators to build real, revenue-generating businesses.
Now, through The BGD Academy and her signature system, Creator Decoded™, LaToya is on a mission to close the knowledge gap between marginalized creators and the advertising industry — giving you the tools, the playbooks, and the confidence to pitch, partner, and profit like a pro.
She doesn’t just teach theory — she teaches what actually works.
“My job isn’t just to motivate you. My job is to equip you.”
Secure Your Seat at
BGD Academy’s first Creator Decoded™
Live in Atlanta, GA.
Opt-in to lock in your seat at the first Creator Decoded so you can secure your ticket!
RSVP HERE
Grab Your Seat Today
*Mandatory
THE AGENDA
11:00 a.m. -11:30 a.m.
Registration / Check In
11:30 a.m. - 11:35 a.m.
Welcome announcements
11:35 a.m. - 12:00 p.m.
Intro
12:00 p.m. - 12:30 p.m.
Session 1
12:30 p.m. -1:00 p.m
Session 2
1:00 p.m. - 1:30 p.m.
Session 3
1:30 p.m. - 2:00 p.m.
Workshop
2:00 p.m. - 2:30 p.m.
Q&A
2:30 p.m. - 3:00 p.m.
Close & Power Network
